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Asides selling candles, we also sell related candle making materials, as well such as candle fragrances, candle wax and e Books for those who want to try making these candles at home.Due to having some of the finest chemists, we are constantly developing scents that are sometimes rare and most times not even found in the marketplace.
This is a $2 billion industry that has over 400 registered candle making businesses that employs 6,065 people.
While the sale of candles started in the 1990s, demand surged in the year 2000 and has been growing by at least 10% each year.
We also took it further by analyzing and drafting a sample candle marketing plan template backed up by actionable guerrilla marketing ideas for candle production businesses. Candles are a great business to start as people buy candles for varying reasons and for this reason, you can go into it as an entrepreneur and make loads of money.
There are two ways candles can be made, which are container candles and mold candles.
The economic downturn however decreased demand from consumers with sales gradually picking up especially with the help of the social media which has ensured that more people become aware of why they would need a candle in their homes.
The candle making business is a multi-billion dollar industry excluding sales of candle accessories with positive projections of 2.7% between 20 showing that the industry will grow some more.
The most commonly used wax is Paraffin.76% of candles are usually given during the holidays as gifts, 74% as house warming gifts, 66% for a dinner party gift, 61% as an appreciation gift, and 58% as birthday gifts for adults.
Some consumers even go as far as using candles to decorate the exterior of their homes, while those that use candles in the interior use it in their living rooms, kitchen and also the bedroom.
We also offer consultancy services for those whose business needs an expert boost, as we boast of partnering with the finest professionals in the business.
Due to our steady growth, our candles are not just found in Tulsa City alone but are spread all over the United States of America; as we have partnered with famous mass merchandisers as well as top gift shops where our candles are sold to our teeming customers.